Artistic Vision

Artistic Vision

From 20/20 Magazine.

In 2000, 20/20 introduced “Artist of the Frame,” an ongoing series featuring interviews with those men and women who have made a career of designing eyewear. The series has continued through 2014 and is still evolving. 

On these pages, we share some of the thoughts from those interviews about eyewear and reflect on the enormous impact these individuals have made and continue to make on eyewear as we know it today. - See more at: http://www.2020mag.com/story/50810/#sthash.yBFjlXfG.dpuf

RICHARD MEWHA 
A British-born New Yorker, Richard Mewha, the co-founder and designer of Bevel Specs, began in the optical profession as a sales rep and later national sales manager for Alain Mikli before moving on to Matsuda where he worked for 10 years. Although he was not designing at Matsuda, he was working closely with the factories and learning about brand identity. “That’s where I became really interested in the creative process and knew that’s where I wanted to be,” he notes. “I liked everything about the Matsuda collection from its high quality to its minimalist design. That’s always been part of my design philosophy and part of the Bevel brand philosophy, although I do use more color, which is a huge factor in the Bevel identity, and Bevel has a more modern orientation than Matsuda. What sets Bevel apart from other collections is we offer classic styling popular with North Americans mixed with a colorful, playful side inspired by European collections.” Mewha also feels it’s important to support independent eyewear brands that focus on handcrafted, artisanal products. “I like working with independent, skilled ECPs who believe in our product and convey that passion and excitement to the consumer.” - See more at: http://www.2020mag.com/story/50810/#sthash.yBFjlXfG.dpuf