Bevel Spectacles

After a few months of working on our rebranding we have finalized the new logo. The concept of the V-line reflects the essential bevel aesthetic-clean, modern, well-balanced- with a powerful statement of our renewal and confidence in the brand. We decided to drop the “specs” from the name to reinforce the idea of an evolution of bevel as a “stand-alone” brand. That is to say that we believe we no longer need to say we are a “specs company”.

bevel logo 2009